Colortech wanted a website update to feature its resources for clients and reflect their brand. We built them a custom WordPress template that captures their business in a colorful and clean design.
About Colortech, Inc.
Located in Lebanon, PA., Colortech is a marketing solutions provider specializing in commercial printing, mailing, fulfillment, and warehousing.
Colortech is a long-time client of ours. We’ve worked with them on website updates before, and we love that they keep coming back for design refreshes.
Having the opportunity to work with a client for years allowed us to uniquely get to know what the company and customers needed from a website.
Colortech was looking for an updated look to showcase their portfolio of work. With the addition of a blog, updates to FAQs, and an area for file uploads, the new site is a resource for their customers.
The importance of color to Colortech is apparent. Creating and printing vibrant color is their business.
They gave us a paint splash image as inspiration, and we pulled from it and the colors of their existing logo to create the color profile of the site.
Color with a Purpose
With so many colors, it can be easy for user experience to suffer, but when used intentionally, the color choices benefit the user. The colors are used to pull your eye to the action areas on the site, like the file upload, and request a quote button.
We built a custom WordPress template for Colortech’s new website. The ease of use, functional flexibility, and blog features possible with WordPress made it the right content management system for this project.
Creating a custom WordPress template means a more flexible and secure site. It also allows us to tailor the website to the clients’ needs.
The site uses standards-compliant HTML5, CSS, and responsive programming techniques.
We love having the opportunity to build a relationship with our clients. Getting to work with Colortech for so many years makes each project that much more rewarding. We can’t wait to see what Colortech does next with their updated and easy to use website. Cheers to our next collaboration!